With hybrid working, we have a great opportunity to be connected than ever. Based on study carried by Zoom and Forbes Insights, about 97% of executives said that video conferencing helps each other connected among workers. Similarly, 55% said that they believe video conferencing enhances the effectiveness to increase employee engagement.
In the context of hybrid working, our research bolsters the findings from Zoom and Forbes Insight that video brings people together. The more time we spend on video platforms such as Microsoft Teams and Zoom, the more important it becomes to use purpose-built video devices that maximize the authenticity of our connection with one another.
In a hybrid world where 84% of knowledge workers believe that technology can help all employees have equal access to opportunities at work, video promises an inclusive and humanized pathway forward.
The rise of video conferencing
The use of video in the workplace has been on the rise for decades. Most things that we once would have done exclusively in-person or on the phone have, in one way or another, become video-enabled. Now, we use video for a diverse range of work activities, from one-on-one meetings and group collaboration to product launches and IPOs.
More specifically, with the shift to remote working during the pandemic, the use of videoconferencing platforms has skyrocketed to an all-time high. From January 2020 to April 2021, Microsoft Teams experienced a 625% growth in daily active users. Similarly, Zoom now hosts more than 3.5 trillion meeting minutes per year globally.